Our Story

Coldest was born on the football field. As children, everything revolved around football. Playing for hours on the street, in the park or at the club. It was our way to be free, to grow and to express ourselves.

As we get older, there is more noise: rules, pressure, expectations. But at the core, it is still about that one feeling – playing freely, with joy and confidence.

At Coldest we take care of everything around it, so you only have to focus on one thing, what you are good at: playing football . As it should be.

Our mission

Coldest helps footballers play freely by providing high-quality, comfortable shin guards that are distraction-free – so every player can focus on what really matters: football.

We aim to bring back the pure joy of the game of yesteryear and inspire a generation to embrace their own style and creativity on the pitch.

Our vision

Coldest wants to be recognizable as the brand that brings the game back to its essence: fun, expression and trust. We are building a community that supports, inspires and lets players play as they are with the love of football.